Close more deals faster — AI Real Estate Growth Engine
The marketing and CMA system that replaces a $6K/mo marketing assistant
$6K/mo marketing assistant
$72K+/year in marketing labor
Free
About
A complete AI-powered marketing and CMA system built specifically for real estate agents. It covers everything from listing descriptions and CMAs to social media calendars, sphere nurturing, open house follow-up, market reports, presentations, and review collection. Not a template library. A system that produces ready-to-use content.
The system handles your two biggest time sinks: content creation (6-10 hours/week) and presentation prep. The Listing Description Writer produces 4 versions per property. The CMA Presentation Builder generates a complete analysis with pricing strategy. The Social Content Calendar creates 30 days of platform-native posts across Instagram, Facebook, LinkedIn, and TikTok.
Built from workflows used by top-producing agents closing 50+ transactions/year. Every prompt is compliant with Fair Housing guidelines and addresses post-NAR settlement requirements. The output is publish-ready, not a rough draft.
What makes this different
- Real estate-specific — not generic marketing, but MLS-ready descriptions and comp-based CMAs
- Fair Housing compliant — built-in guardrails against discriminatory language in every listing output
- NAR settlement ready — presentations include compensation disclosure and buyer agreement frameworks
- Platform-native social content — each post formatted for Instagram, Facebook, LinkedIn, and TikTok algorithms
What’s included
- 8 production-ready AI prompts (listing writer, CMA builder, social calendar, sphere nurture, open house follow-up, market reports, presentations, review requests)
- 4 reference frameworks (listing checklist, annual plan, communication templates, lead pipeline)
- Platform setup guides (Claude Projects, Custom GPTs)
- OpenClaw-compatible SKILL.md for autonomous agent execution
- Step-by-step quickstart guide
The system — 8 prompts
Listing Description Writer
MLS-ready listing descriptions in 4 versions — MLS, full marketing, luxury, and investor-focused — with Fair Housing compliance and SEO optimization
CMA Presentation Builder
Complete Comparative Market Analysis with comp adjustments, 3-tier pricing strategy, absorption rate, and seller-friendly narrative
Social Content Calendar
30 days of platform-native content for Instagram, Facebook, LinkedIn, and TikTok with captions, hashtags, and posting times
Sphere Nurture Sequencer
12-month sphere of influence nurture plan with emails, texts, and touchpoint schedules for past clients and network
Open House Follow-Up
Segmented follow-up sequences for open house visitors — buyers, sellers, neighbors, and investors with timed email templates
Market Report Generator
Professional monthly market report with trends, neighborhood breakdown, buyer/seller advice, and forecast
Buyer & Seller Presentation Builder
Listing presentation for sellers and buyer consultation deck with NAR settlement compliance and talking points
Review & Testimonial Drafter
Timed review request sequences for Zillow, Google, and Yelp with social proof posts and video testimonial questions
Frameworks
Listing Marketing Checklist
60+ item checklist from pre-listing through sold announcement
Annual Marketing Plan
12-month marketing plan with quarterly themes, budget allocation, and ROI tracking
Client Communication Templates
15+ email/text templates for every transaction milestone
Lead Conversion Pipeline
7-stage lead pipeline with conversion benchmarks and follow-up cadences
Tools
- Claude, ChatGPT, or any LLM
- MLS access (for comp data and listing details)
- Canva (free — for social media graphics from AI-generated content)
- Email platform (Mailchimp, kvCORE, or similar)
- CRM (Follow Up Boss, kvCORE, LionDesk)
- Social media scheduler (Later, Buffer, Hootsuite)
- Video editing app (CapCut — free, for TikTok/Reels)
- Zillow Premier Agent account